Fortress Surgeon Digital Marketing, a cosmetic surgeon digital advertising company, reveals a broadened search engine optimization solution for plastic surgeons, focusing on online visibility, individual engagement, and practice growth. Lauren’s concentrate on ROI and enthusiasm for finding the critical information that transform campaigns from excellent to great include establishing a grand scale multivariate examination structure utilizing fractional factorial evaluation for understanding ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living profile, and creating a projection method for anticipating ROI before media investment.

A 25-year expert in the healthcare advertising and marketing space, Tracey started her profession as an agency account individual for a variety of pharma brands and later headed the advertising and marketing effort to release a first-of-its kind portal in the glasses and eyecare room.

He leads a team of media method, media planning, media buying and media implementation experts who collaboratively ensure that project goals are accomplished in order to optimize involvements and ROI. Lauren’s profession in digital and media started in the 90’s, just as electronic came to be a sensible advertising channel.

While at Underscore, she invested three years teaching Search Engine Marketing at the WSE University in Krakow. Among her faves memories of working at Underscore was years back, when they figured out how to map Nielsen data to Yahoo’s audience base and verify out ROI from digital media to retail acquisition.